July 2, 2025
Selling on Amazon is a promising and rewarding opportunity, but it's also a world full of detailed challenges.
New sellers often make simple but costly mistakes that affect profits, ratings, and sometimes even lead to account suspension.
In this article, we highlight the most common mistakes you should avoid when starting your Amazon business.
The biggest mistake beginners make is picking a product based on guesswork or imitation without real market analysis.
Ask yourself:
Using tools like Helium 10 and Jungle Scout is essential before making your decision.
Pricing too high can hurt sales, while pricing too low causes losses.
Calculate everything carefully: purchase cost, shipping, Amazon fees (FBA or FBM), advertising, and taxes. Set a realistic profit margin.
Your product may be excellent, but if it arrives with poor or inadequate packaging, you risk negative reviews and returns.
Make sure your packaging:
Your product title, images, description, and keywords play a major role in purchasing decisions.
Poorly optimized listings lead to low traffic and sales, even if the product is great.
Focus on:
Slow responses or ignoring customer complaints result in negative reviews that harm your ranking and account.
Check messages daily, respond promptly, and request reviews professionally without spamming.
Running out of stock damages your product ranking and leads to lost sales.
On the other hand, holding excessive stock of slow-moving items causes high storage fees and losses.
Monitor inventory daily and plan reorders based on sales velocity.
At ScaleZone, we guide you from day one to avoid these costly errors. From product selection and pricing to listing optimization, inventory management, and customer service, we are your partners in success.
We offer:
Start your Amazon business confidently. Let ScaleZone save you from painful trial and error and lead you toward steady growth.
